The Chop House barbershop project

The Chop House barbershop project

Reuniting with Jorge after a decade, I embarked on a thrilling journey to breathe life into his brand once again. A decade ago, I aided him in crafting the ambiance of his barbershop, and now, I had the honor of manifesting his logo.

Our vision transcended mere representation; we aimed to fashion a beacon that not only epitomized his business but also served as a captivating marketing tool across advertisements and social media platforms. Every detail of the logo was meticulously hand-cut and sculpted using a scroll saw, imbuing each piece with depth and rounded edges.

To achieve a fusion of craftsmanship and contemporary allure, we employed a blend of high gloss acrylics and transparent wood stains. This technique not only highlights the natural grain of the wood but also imparts a handcrafted sophistication to the final product.

To illuminate the logo and accentuate its presence, we integrated LED lights, seamlessly supported by French cleats. The culmination of our efforts resulted in a masterpiece that honors tradition while embracing modernity—a testament to our enduring partnership and commitment to excellence.
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